Suggested reading by Uncle bala

Here are the suggested readings by Uncle Bala.

1. “The Value Migration” by Adrian J. Slywotzky, Harvard Business Press
2. “A Complete Guide to ABC” by Mike O’Guinn, Prentice Hall
3. “Discipline of Market Leaders” by Mike Treaccy and Fred Wierseona,
Addison Wesley
4. “Reengineering Revisited” by Bala Balachandran and Ramu Thiagarajan,
Financial Executives Research Foundation, 1999
5. “Balanced Scorecard” by R. S. Kaplan and David Norton, Harvard Business
6. “Revenue Management” by Robert G. Cross, Free Press
7. “Power Pricing: How Managing Price Transforms the Bottom Line“, by Robert
J. Dolan and Herman Simon, Free Press
8. “Activity Based Information Systems“, by Mohan Nair, (Foreward by
Professor Balachandran), John Wiley, Cost Management Series 1999
9. “The Goal” by Eli Goldratt, Goldratt Institute, New Haven, 1994


About greatlaker

Great Lakes Institute of Management aims to seek, mould, polish and develop leaders with changing times. Based on its discipline based core courses it moulds the students to become "Masters of Business Readiness" by a dynamic curriculum of customer - centric electives providing synergies, enriching tradition with innovation, processes, technology and intellectual capital.
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